Coke, "Khelne Hoina Ta?" in cities and villages

Sun, Mar 11, 2018 11:44 AM on Latest, Featured, Corporate,
Coca-Cola in Nepal has started an on ground activation for the upcoming FIFA World Cup 2018, called “Khelne Hoina Ta?” The name is a double entendre encouraging consumers to participate in the ongoing “Coke Khaam Russia Jaam” promotion campaign, as well as to pick up a game of street football. Mnemonic (1) 2018 is the year of the FIFA World Cup, and youth in Nepal have started to talk about the upcoming games. Coca-Cola is coming to a market close to you, with the activation team moving past Kathmandu valley and going into 30 towns and more than 25 rural villages across Nepal. The participants of the pick-up football games, maneuvers, and fun-filled competitions will get special Coke logo indicated merchandises at the end of the game. Van pic 2 Coca-Cola which has been providing people with a chance to watch live FIFA World Cup in Russia, have announced to take 40 winners to Russia for live World Cup watching experience and around 12,600 people will be winners during the entire campaign period; where 200 people will win special FIFA merchandises on daily basis.