IME Pay Launches "Let's Link the Bank, Win the Mobile" Campaign to Promote Digital Payments

Nepal's first digital wallet, IME Pay, has introduced a scheme titled "Let's Link the Bank, Win the Mobile," aimed at promoting digital payments by encouraging users to link their bank accounts to the IME Pay app.

Running from Mangsir 6 to Magh 6, the campaign offers users a chance to win a smartphone every 15 days by linking an unlinked bank account, making three different payments (excluding money transfers or wallet loading), and utilizing digital payment features.

Participants can link accounts through the IME Pay app or Connect IPS, enabling easy fund transfers, bill payments, and purchases via smartphone. CEO Praveen Regmi emphasized the initiative’s goal of fostering a cashless lifestyle.

IME Pay, Nepal's pioneering mobile wallet, operated by IME Digital Solutions Limited, offers diverse financial services, including money transfers, mobile recharges, bill payments, and cashback options. With over two million users, it continues to enhance financial inclusion for underserved populations in Nepal.